Jellyn's Full Review: Stephanie Chandler - From Entrepreneur to Infopren...
From Entrepreneur to Infopreneur by Stephanie Chandler is chock full of good stuff.
Chandler tells you how to get started and make money by selling information products. You might think this just means books, but it means e-books, newsletters, instructional cds, dvds, lectures, and pretty much anything that boils down to "information".
What's In It?
Chandler lets you know how to write an e-book, how to put it into PDF format, and get it online. She mentions specific vendors you can work with that automate the process of selling and delivering the e-books to customers. She also gives you tips on marketing. You need to know how to get your name and the name of your e-book out there, and it doesn't hurt to establish yourself as an expert, which she also discusses how to do.
What was a revelation to me was that e-books don't have to be standard book length. They can be more like booklets or reports. Say 20-50 pages instead of 300. Reading this book made me think I really could do this.
But it's not just e-books she talks about, she also mentions how to get started on giving seminars and presentations, if that's what you'd like to do. If you have something to say that people want to know more about, then that's really the important thing. You can record your presentations and then sell them as audio CDs or videos.
Along the way, she highlights various infopreneurs in an interview format. You can learn not just how she got started and became successful, but how other people did as well, in various ways.
My Thoughts
I probably sound enthusiastic about this book already, and I really am. I borrowed it from the library and took seven pages of notes because I couldn't keep the book. I may decide yet to buy my own copy.
What was disappointing was I wanted to read more books on this subject, but there really aren't any. Certainly not at my library. "Infopreneur" is a new term and pretty much a new industry. Never before have people been able to sell information directly to customers. Not without going through a publisher or distributor or production company.
In my notes, I wrote down some of the many websites she mentions. There's one for each of the infopreneurs she profiles, there are resources for writers, book review publications, Ebook publishers, online articles, autoresponders to help automate the delivery of newsletters, search engines, bookstores, and more things I didn't copy down.
In Short
If you're at all interested in becoming an infopreneur, this is definitely the book to get. It may be the only book to get!
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